Position Summary

About the role

Sojourners is looking for a mid-senior level Digital Mobilization Manager to design and implement an impactful online engagement strategy around our priority issue areas. This role is part of the SojoAction team and focuses on leveraging digital tools to build a community of empowered advocates and supporters. The Digital Mobilization Manager will train and equip others to use social media, texting platforms, databases, and other technologies to foster grassroots campaigns and amplify voices advocating for change.

You will work collaboratively across teams, partnering with leaders in campaigns, racial justice, church outreach, and digital education. If you’re passionate about social justice and have the technical skills to match your organizer’s mindset, we’d love to hear from you

Responsibilities

• Foster equity and inclusion within the work environment and in every aspect of your work.
• Develop and execute a data-driven digital engagement strategy in collaboration with cross-functional team members.
• Create opportunities for digital mobilization in alignment with SojoAction’s goals, utilizing platforms such as digital advertising, social media, influencer campaigns, and texting tools.
• Conduct power and influence mapping; develop strategies to engage micro-influencers effectively.
• Review and refine digital content (social media, email campaigns) to ensure alignment with equity, messaging, and branding standards.
• Partner with marketing and organizational teams to synchronize digital strategies across channels.
• Analyze website usage and social media engagement metrics using Google Analytics or similar tools.
• Provide reports on audience performance and engagement metrics across digital platforms.
• Collaborate with the development team to align digital campaigns with grant objectives, reporting requirements, and deliverables.
• Maintain and update SojoAction’s website, ensuring content accuracy and relevance.
• Research and implement emerging digital trends and technologies to keep SojoAction’s campaigns innovative and engaging.
• Gather feedback from digital community members and use it to improve digital engagement strategies.
• Develop protocols for addressing negative feedback, misinformation, or other crises on digital platforms promptly and effectively.
• Design and execute online training sessions or webinars to build digital advocacy skills among SojoAction supporters and leaders.
• Build and maintain relationships with digital advocacy partners, influencers, and content creators to expand the reach and impact of campaigns.
• Ensure that digital content and campaigns are accessible to a diverse audience, including those with disabilities, by following best practices for inclusivity.
• Perform other duties as assigned.

Qualifications

• 5–7 years of experience in digital mobilizing or applied roles in similar fields.
• 2–4 years of management experience, preferably within non-profits or campaign settings.
• Strong storytelling skills and the ability to craft compelling digital narratives.
• Expertise in social media strategy, multimedia content creation, and digital tools (e.g., Drupal, Engaging Networks, Action Network, Quorum).
• Familiarity with managing online ad campaigns or working with ad vendors.
• A solid grasp of organizing fundamentals and the capacity to develop leadership among supporters.
• Exceptional communication and relationship-building skills.
• Detail-oriented with strong organizational and tracking capabilities.